The number of views of a post or video on Facebook is visible through the profile statistics; their number is not related to the number of reactions or comments left by viewers; on the contrary: there are usually far more views than reactions (and this applies to both posts and stories). Generally, the number of views on Facebook corresponds to the number of content views, even if not entirely.
A post or video with many views on Facebook has a better chance of being well indexed, especially if it's a paid ad; in this case, however, it's wise to distinguish between perceived views and actual views, i.e., those with more analytical value.
The post with more views received more feedback and reposts from users, so it may have appeared more often among recommended posts; this can be especially helpful if you want to promote a brand or activity.
Although a video or other piece of content is interesting, often it is presented in the wrong way (thus attracting fewer people or the wrong target audience); The most common mistakes that prevent you from increasing video or post views on Facebook:
Choosing the wrong headline: clickbait is a strategy that doesn't pay off in the long run; on the contrary: it only frustrates users more; better to focus on a clear but curious headline.
Using the wrong thumbnail. The purpose of the thumbnail is to grab attention and add missing information to the headline. In reality, however, this factor is less important on Facebook, where videos start on their own as soon as the user finds them in front of them.
Don't care about tags: tags should be targeted specifically, so don't put too many or too general tags.
Increasing the number of views on Facebook with videos is a great way to improve your influence on Mark Zuckerberg's social network; videos start on their own as soon as they are viewed, and people often linger on the videos that best match their interests. Videos are some of the most viewed and re-distributed content, especially from mobile devices.
Creating short videos guarantees reaching more visuals: short videos of less than ten minutes have been shown to attract more people who are likely to watch other videos on the same page.
Buying video views on Facebook can provide several benefits:
It can make a particular video more popular and increase the likelihood that other posts you've posted online will also appear with it; once a user's attention has been captured, they could start binge-watching or, instead, viewing all the videos on the same page.
As the number of views on Facebook increases, so will the number of reactions and comments.
Your brand may be known to more potential customers who want to click on the link associated with your page.
If you're in video marketing and want to get the most out of your videos, appreciate the idea of combining dedicated advertising campaigns with buying views on Facebook.
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