How to get subscribers on YouTube: from zero to a million

11 ways to attract an audience

1 Optimise your channel and videos

In order to attract an audience to your channel, optimize it for your target audience as much as possible. What to pay attention to.

Channel design

Not only the content of your videos influences the willingness to subscribe, but also the design. A beautiful, well-designed channel inspires confidence and a feeling that the author is serious.

2. Running commercials.

This includes any free and paid advertising methods that help you gain subscribers on YouTube:

advertising a channel or video within YouTube;
advertising from bloggers - a mention in their videos or a link to your channel in the Subscriptions section;
video seeding on social networks;
mutual PR;
advertising on websites;
video reposts;
comprehensive promotion of the agency (you can turn to freelancers).

3. Post the link everywhere (website, social media, email newsletter)

If you have other resources where you already have an audience, you can drive traffic back and forth. Be sure to put the link on your personal website (if you have one), on all your social networks, in emails or push mailings, and ask them to subscribe to your channel.

4. Collect with TicToc

TicToc allows you to get a high volume of traffic and subscribers in a short period of time, thus increasing your subscriber base in TT, you can get subscribers for your YouTube channel. To specify your channel in your profile you need to click "Edit profile" - "Add YouTube link to profile". Pressing this will take you to your Google account, select the one linked to your YouTube channel, then the YouTube button will appear.

5. Publish Shorts

Shorts are the same short videos (up to 1 minute), only on YouTube itself. They work roughly on the same principle as Tick-Tock, Reels and other similar services. That is, you can get into recommendations and quickly get subscribers to your channel.

The pluses of Shorts are that they have a separate tab in the app and also rank well in YouTube searches.

6. Streaming

Streaming (live streaming) helps you quickly get subscribers on any social network, YouTube is no exception - viewers are engaged during the broadcast, they write comments in the chat and ask questions. You can earn money by collecting donations during live broadcasts. At the end of the broadcast there is an option to save it on the channel as a normal video.

Advantages of live broadcasts:

no need to spend time on video editing;
Direct contact with the audience, to increase engagement;
opportunity to earn on the air;
You can broadcast from any device and location with internet access.

7. Create your own community

The Community tab is designed to help you engage with your audience in a more meaningful way by letting them know what they think and think about your content. What you can do:

create polls and polls;
ask viewers for advice;
find out your audience's interests;
publish additional content (e.g. backstages, gifs, photos);
Post news about the channel or related topics.

8. Organise competitions

Contests and givas always attract a lot of subscribers. To really increase your audience, set a condition for participation in a contest: be a subscriber of the channel, click to the bell, re-post video in your social network and write a comment below the video.

9. Making videos on relevant themes

When you create a channel, you want to shoot only what is of interest to you. This works if you have truly unique content, an original form of presentation, and an established audience that constantly follows your posts. But most channels are not very different from one another. Such authors should look for relevant topics and then shoot a video on them.

10. Writing comments under other people's videos

This is a time-consuming way of promotion, but it can also help. The idea is to find competitors' videos or related themes and write a comment. You can add a call to subscribe at the end.

If the name of the channel fully reflects the subject, you can do without calls to subscribe and just leave comments, not even necessarily long ones.

11. Use services .

If the channel has already gained a certain number of subscribers, it's better not to take the risk of being tampered with. Try to promote using only white methods. But to get the first 1,000 subscribers, you can use several services.

What you can do: buy views, likes, reposts, comments and followers. You have to use your services with care, in order to avoid the suspicion of grey propagation methods - all you have to do is act like a common viewer. Namely, keep the interval, don't make too many reposts and comments at once, and spread the actions over several videos.